Making Loyalty Work. Every-time

We are a young company with big ideas. We believe the best way to deliver a great program is to marry technology with consumers. Making it easier to provide the right solution to the largest possible audience. We use our proprietary tools to execute best in class loyalty programs across consumers, sales channels or employees

Awesome Features

High - Fidelity Loyalty Engine is a cloud based SaaS solution that can be customised to your companies' need. Hosting it on the cloud makes the solution cost effective and easy to set up and run. No more waiting for months to develop and set up infrastructures.

Instant Reports

Generate your customer reports instantly and on the go. No more waiting. You can also create customer campaigns on the fly.

Customised Websites

Create customised websites for your stakeholders, both internal and external. Extend your brand identity to your engagement programs

Intelligent Delivery

Access your programs from anywhere, on your computer or mobile. We create the right tools to make access easy. No more waiting to get to office to start the campaign.

Contact Center Integration

Our contact center ticketing tool, Zip Tickets, enables you to talk more effectively with your customers. Track every call, email or SMS. Integrate your social media feeds. Communicate Better

HIGH - FIDELITY & ZIP TICKETS WORK TOWARDS MAKING YOUR CUSTOMERS HAPPY. ALWAYS.

Get an effective CUSTOMER LOYALTY AND FEEDBACK system
COMMUNICATE BETTER WITH YOUR CUSTOMERS.

ASK FOR A FREE DEMO

Our Services

Creating a loyalty program goes beyond just giving points and a card.
We bring in-depth understanding of the various aspects of the loyalty programs from identifying who your customers are to building the program that appeals to the right audience.

Loyalty Consulting

We help you create and manage the right engagement programs for your customers.

Loyalty Marketing

Design and implement the right communication plan to engage with your customers.

Analytics Services

Get the right information. At the right time. We create realtime BI Systems customised to your business needs.

Application Development

Need to create an app for your customers? We have you covered. Build your technology. The way you want it.

Contact Center Solutions

Zip Tickets solution works with all your communication channels. Never miss a Customer's Call.

Burn Platform

Our points burn platform is available online and through catalogues and can conveniently integrate with a large number of partners

Our Clients

We work with a diverse portfolio of clients across multiple industries.
Our current active clients are as below

Dalmia Plus Royale

Exclusive Dealer Program

Dalmia Plus

Dealer Loyalty Program

Consumer Programs

Create better programs

Influencers

Increase recommendation & recall

About Us

Playbook Consultancy Pvt Ltd (PBC), founded in the year 2013, plans to bring about a change in the way companies view Loyalty in India.

Video Intro

Multi Capability

Our team brings a large amount of experience, having worked with multiple organisations where they have either managed or set up loyalty and rewards programs.

No matter what your industry is, we will have a solution that will excite you. Do talk to us.

  • Consult on your existing program
  • Planning for a new program
  • Need a low cost tech solution
  • Or just for a coffee
We will love to meet you.

Our Process

The process of setting up a Loyalty Program might seem very complicated and time consuming.
Our Solution is fortunately rather simple.

1

MEET

2

PLAN

3

DESIGN

4

DEVELOP

5

TEST

6

LAUNCH

Meet The Team

Our team brings years of experience in the Loyalty Space. We are you

Debasis Sahoo

Founder

First time Entrepreneur with 15 years of Industry Experience. Vast experience in Loyalty Management, Marketing, CRM, Retail and Sales

Shatakshi Srivastava

Senior Consultant

6 years of experience in designing and managing relationship programs across hospitality, real estate and luxury industry segments

Anumeha Agrawal

Marketing Specialist

A post graduate in International Business Management with 5 years of experience across Africa & India in building and expanding business.

Seema Das

Program Executive

Seema is an MBA with 3 years of marketing experience. She drives all program operations for DCBL out of Guwahati, Assam

Customer Happiness Meter

Environment
85%
Experience
70%
People
90%
Process
65%

Our History

Founded in December 2013

Started as a Consulting only company

Started Development of High-Fidelity loyalty engine in April 2014

Started Web Development Process in August 2014

Started Zip Tickets development in December 2014

Launched High-Fidelity loyalty engine in January 2015

First Beta of Zip Tickets in February 2015

First client deployment of High-Fidelity for Dalmia Bharat Cement Limited in February

Faqs

Software as a service (SaaS; pronounced /sæs/ or /sɑːs/) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted.
Our solution is hosted on Google Cloud Infrastructure. This provides guaranteed uptime and is both secure and scalable to meet the challenge of any organisations data and computing needs.
Our solutions are very cost effective compared to the standard buy and deploy models. Since you do not have to invest in infrastructure and manpower, there are no expensive CapEx costs involved. You will just have to pay a flat monthly or annual license fees.

Fun Facts

So why Loyalty? Let the facts below make a case for themselves.

Percentage of Customers Lost Annually
Probability of Selling to Existing Customers
Unhappy Customers who will never buy
Increase in Profits by reducing Defection by 5%

Reach Out For a Consultation.

Call, Write or Talk to Us about your Customer Challenges.
We will have a solution that is Right for your Organisation

Talk to Us

Playbook Consultancy Pvt Ltd
Registered Office
"Sivani", Shelter Square
Tulasipur, Cuttack, OR 753008.

P: +918884988444
E: talk2us@playbookconsulting.in